Sneaky Eaters

Sneaky Eaters is a design project addressing food waste among college students in an empowering, non-guilt-driven way. Inspired by my cultural background, I built a campaign that connects emotion with action through three phases: awareness in dining halls, tools for shopping and cooking, and a companion app to track meals and fridge inventory. By combining branding, product design, and interface design, Sneaky Eaters makes waste reduction empowering and hopeful.